Reno’s Midtown District has transformed many times through the ages. The cacophony of the railroad became the purr and rumble of traffic. The industrial din of warehouses and garages shifted to lively discussion and distant, only just discernible live music lilting on the breeze, to the sounds of construction, renovation, and renewal. An area of the Biggest Little City once dormant is now bustling–the restaurants, shops, and bars overflowing into summer streets full of festival, gaiety, and culture. Today, Midtown stands as a symbol of entrepreneurial tenacity and ingenuity, and in the ever-evolving soundscape the district offers, if you listen closely, you can hear the drone of progress. Read more
Imagine a world where you can go from the ski slopes of Squaw to dinner on the Las Vegas strip in the same day. Imagine what Nevada’s tourism industry would look like with the ability to have dinner overlooking Lake Tahoe and then still catch a show in Vegas that same night. Read more
With winter finally officially here, snow on the ground from the ski resorts down to the valley floor, and the holiday season well up on us, we decided to go through a few of the reasons why we’re especially grateful to be based here in the Biggest Little City.
Above and beyond Northern Nevada’s great tax benefits and legal advantages for businesses, our state’s multiple national rankings for being business friendly, and the (also nationally ranked) lifestyle we all know and love, Reno has another notable draw for large corporations looking to set up shop in the area. Foreign-Trade Zone 126 (FTZ 126), as it’s designated, is one of the largest and most flexible FTZs in the nation. It’s primed to be one of the most utilized, and it’s role in Reno’s future isn’t a small one.
More and more companies are following the trend of bringing manufacturing back to the United States. Apple, Google, Lenovo, Catepillar, G.E., and many others are already on this bandwagon and more are following every day. Northern Nevada’s inexpensive land, readily available power, and location have already made us a great place for data centers. Will high-tech manufacturing come next?
Cities tend to grow near rivers or sea ports, intersections of railroads or highways–places of opportunity made possible by new technology, be it boats, trains, planes, or automobiles. The fertile soil that these cities grow in is trade, commerce, the opportunity to do business more quickly with more people. As our technology evolves, some new cities grow, some older cities adapt, and some are victims of a kind of technological changing of the guard, dying or dwindling when they’re outmoded.
The Nevada Center for Entrepreneurship and Technology (NCET) and Reno Gazette Journal have announced the 2013 winners of their Entrepreneur of the Year Awards–and we Marmots are proud to be among the chosen few. The awards dinner will take place tomorrow night, February 21st, when we’ll be presented the award for the Small Company category.
Once business starts booming, the brilliant and ambitious minds behind start-ups have some money to spare, but until then, it’s a bumpy fiscal road. Big cities offer entrepreneurs lots of local opportunity–and a high cost of living. Being an ascetic business person is as well and good if you like artsy, one-room micro-lofts and reusing ramen broth after rationing the noodles, but if you’d rather be living it up while starting up a business, you need to make those funds stretch a bit further.
Reno is a great place to live, no two ways about it. We’ve got world-class outdoor destinations within driving distance, like Tahoe, the Sierras, Yosemite, and of course, the Black Rock Desert, home of Burning Man. In Midtown, new bars, restaurants, and shops are cropping up all the time. Our restaurants are receiving national recognition; our baseball team had a great year; and we just made the list of America’s 50 best cities. We love this place for good reason–and more and more businesses are starting to as well. The Biggest Little City’s economic future looks bright, but this time, it’s not because of all the neon. We’re geek farming.
Reno’s gotten a bad rap in the past few years. We’ve been the butt of a few jokes and topped a few depressing charts, but, as they say, the night is always darkest before the dawn. Little did our detractors know that Reno was just taking a breather. While we were being mocked by Muppets, slammed on SNL, and called sad-sacks in Men’s Health, something beautiful was happening–and just last week, Reno was ranked by Businessweek.com as one of America’s 50 best cities.